OUR motto
West Africa's Most Comprehensive
Supplier of RetailConsumer Goods

Sunshine is a Hong Kong based business house, developing and exporting an integrated range of mass market consumer products through distributors across Africa.

We act as the bridge between leading global manufacturers and African creating products, actively procuring over 1,200 products in seven critical sectors: food, agriculture, home care, healthcare, construction, transportation and textiles.

As African economies are positioned for continued growth, Sunshine strives to play a constructive role in Africa’s transformation by supplying quality products and building purposeful brands that create value for its distributors & end consumers.



To increase and sustain living standards in Africa by providing essential products and services of global quality at an affordable price.


To positively impact lives by manufacturing and supplying quality products and services that offer value for money to buyers and consumers, while achieving a dominant presence in our core business areas in an ethical and socially responsible manner.

core values

Dedication, innovation and integrity.


Provide the highest-quality end products to our customers, while striving to make them the leaders in their respective industries


Continue to be the leader in our industry by achieving target profits through individual and combined dedication, innovation, and integrity


Create an ecosystem that enables personal and professional growth for our employees.